September 28, 2026
HS Events Webinar: Beyond the DAM - Unlocking Video for Brand and Creative Workflows
Video is central to brand storytelling and digital engagement. But as libraries grow, the big question becomes how to make rich media accessible to the teams that need it without creating duplicate content systems?
In our latest webinar with Iconik, by Backlight, we explore the evolving relationship between DAM and MAM. Watch there recording to find out how organizations can connect video and other approved assets directly into the applications where teams create and activate content.
Watch the Recording
Speakers
Lara Guerard, Partner Manager, CI HUB
Jeremy Strootman, VP, North American Sales & Global Channel, Backlight
Video is becoming too important to keep disconnected from the rest of the content workflow.
Catch this webinar to explore how DAM, MAM and creative applications can work together to make video more accessible and useful across the organization!