October 23, 2026
HS Events Webinar: Fixing the Content Supply Chain (Before AI Makes It Worse)
Most organizations don’t have a content supply chain. They have a DAM, a CMS, a planning process, task-management tools, a few creative tools, and one spreadsheet that everyone (apart from that one guy) cannot stand. That was awkward before. Now it’s a business risk.
Join us on Thursday November 19 for a thought leadership session exploring why content supply chains are breaking, what a connected model actually requires, and how teams can start fixing the gaps between ideas, assets, approvals, delivery, and measurement.
🗓 Thursday November 19, 2026
⏰ 9AM PST / 12 Noon EST / 5PM GMT / 6PM CET
🎥 Live Online Webinar
👉 Register now to secure your spot
Creating a Connected Content Supply Chain
Content demand is rising, and teams are being asked to create more variations for more channels. Meanwhile, AI is exposing every weak handoff between planning, task assignment, assets, approvals, delivery, and measurement.
When workflows, tasks, and content live in disconnected systems, teams lose visibility, work gets duplicated, approvals stall, and AI only accelerates the chaos.
In this session, you’ll discover:
- How to spot where your content supply chain is breaking, from duplication and delays to disconnected workflows and weak AI readiness
- What a connected content supply chain actually requires, and how DAM, content operations, CMS, creative tools, and integrations work together
- Where to start before AI makes the mess messier, with practical fixes to reduce workarounds, strengthen governance, speed up delivery, and make content easier to reuse
Speakers
Phil Arnold, CRO, CI HUB
Matt Noyes, VP of Product Marketing, Sitecore
The next phase of DAM is not about better storage. It’s about connecting the systems that take content from initial ideas all the way to activation.
Ready to fix your content supply chain? Join this webinar to explore how to close the gaps and build more connected, efficient content operations.