Improving Customer Workflows with CI HUB’s Brandfolder Connector

While Digital Asset Management (DAM) systems excel at organizing content, teams often face inefficiencies when retrieving and using those assets during the creative process. Without a streamlined connection to everyday creative tools, finding the right file still consumes time and breaks focus. CI HUB’s Brandfolder DAM Connector directly addresses this challenge by embedding Brandfolder’s asset library into tools like Adobe Creative Cloud, including InDesign, Photoshop, Illustrator, and more.

In This Article

Overview of the CI HUB Brandfolder Connector

How the Integration Works

Preparing Your Workflow Integration with Brandfolder Connector

Benefits of the CI HUB Brandfolder Connector

Streamline your Workflow with CI HUB’s Brandfolder Integration

The Impact on Your Workflow

The Bottom Line

Overview of the CI HUB Brandfolder Connector

Brandfolder is a powerful digital asset management platform that helps marketing and creative teams manage, find, and share brand assets. With the help of a connector like CI HUB, Brandfolder can be launched directly in your most common work applications, like Adobe Creative Cloud, Microsoft 365, Google Workspace, Figma, Salesforce, Sketch, and many more. No more application switching or searching for versions.

How the Integration Functions

After you've installed it, the CI HUB Connector adds Brandfolder's DAM capabilities directly into your creative application. Here's what happens:

• Instant Access to Assets: After you've installed the Connector, search and download assets from Brandfolder without leaving your work app.
  
  
• Editing and Revisions: Changes are refreshed in real time, so teams always have the latest version.
  
  
• Power Search Features: Search by keywords, tags, or filters to instantly get what you need from vast repositories.
  
  

Preparation for Workflow Integration with Brandfolder Connector

To activate the integration, follow these 3 steps:

• Maintain an active Brandfolder user account that has permission to access assets.
  
• Download the CI HUB plugin from the Applications page and install it in your favorite applications, like Adobe Photoshop or InDesign.
  
• Maintain a uniform connection for real-time syncing of Brandfolder assets with your system.

Note: Separate usage terms or update schedules are possible for Brandfolder and CI HUB systems.

Benefits of the CI HUB Brandfolder Connector

• Real-time Connectivity

The connector synchronizes assets in real time. The latest versions are used by teams to avoid inconsistencies in brand assets across campaigns.

• Rendition Flexibility

The DAM connector is designed to handle a wide variety of file types and resolutions, so that the user has the ability to work with the assets in their choice of format.

• Bi-directional Synchronization

Bi-directional syncing allows users to edit and save assets within their go-to creative tools. No need to manually download and re-upload files. This leads to the option to edit files within creative tools and saving back to Brandfolder (or the repository).

• Advanced Search

Driven by CI HUB's advanced search functionality, the connector utilizes metadata-driven filters and visual similarity detection to allow users to find assets within seconds, simply by typing in search terms or by clicking on an image in the design canvas to show similar images. This allows you to search and initiate Brandfolder assets within the integration panel, which means faster file finding, fewer manual actions, and more streamlined creative workflows.

• Centralized Access & Collaboration

Aside from having assets retrieved more efficiently, the integration facilitates streamlined collaboration across teams. Design, marketing, and external collaborators work together in one location, reducing delays and misalignment. With open access controls and visibility, teams move quickly from concept to delivery with accountability.

Streamline your Workflow with CI HUB’s Brandfolder Integration

The DAM Connector makes digital-asset access seamless, an in-tool experience. A live panel allows designers to search, preview, and drag assets into their documents. With robust metadata filters and recalled search history, finding the right files is fast and convenient. Designers benefit from native version linking: adding an asset retains its Brandfolder reference so updates automatically sync, keeping documents in sync. CI HUB keeps creative teams on track by making access and version control easy. Users enjoy up to 60% quicker workflow compared to typical DAM retrieval operations.

The Impact on Your Workflow

Sean Carty, Director of Product Marketing at Brandfolder, puts it simply:

“We’re really happy with CI HUB. The integration is doing great, our customers are using it on a daily basis and it’s making huge impacts to their workflows. We look forward to continued development together!”

Here's how integrating Brandfolder with your creative tools helps your team's workflow:

• Improved Speed and Efficiency: With faster access to assets and automatic syncing, time wasted on mundane tasks is substantially minimized.
  
  
• Better Collaboration: Integration allows digital asset collaboration to be effective and easier. According to Sean Carty, CI HUB connector integration eliminates 40% of their workload. With access being central, everyone is using the most current assets within the same environment.
  
  
• Transform Creative Workflows: CI HUB's Brandfolder integration provides instant asset access in every tool, increasing productivity and brand compliance.
  
  
• Consistency Across Projects: Brand asset consistency from ads to product designs is achieved because of real-time updates and versioning.
  
  

The Bottom Line

CI HUB's Brandfolder Connector simplifies the way teams handle and utilize digital assets without having to stop in their tracks. With everything in a central location, teams remain organized, eliminate back-and-forth, and spend more time delivering solid campaigns. It is a simple and effective way to enhance workflows on a daily basis and keep projects flowing smoothly without delays or ambiguity. The integration streamlines customer workflows through real-time sync, single-point asset access, and greater collaboration.