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In 2024 the CI HUB product line will grow, to further support the adoption of DAM across an entire...
Product, Marketing, Sales, and C-level took the time to present the future of how working with CI HUB will look like.
Outlook24 – The Future is a brand asset wrap up
On the 16th and 17th November, we had the pleasure of hosting Outlook24. This event was the opportunity for Partners, Integrators, and Resellers to understand the new and exciting products and opportunities from CI HUB.
On day one, this was more commercial focus with a word from Andreas Michalski about the vision of the future, revealing the two new product lines from CI HUB.
CI HUB Connector Corporate and CI HUB Drive.
Both of these new products were received well by the audience, and it was quickly agreed, that they would both be an enormous addition to the CI HUB product line and also to the entire DAM world.
Introducing CI HUB Connector Corporate
Then Gerd Glaser took over, with an overview of the new CI HUB Connector Corporate. Here he focused on the reasons why the new product was being created and for which target group.
“The Corporate version is much more for the casual user, where accessing an asset is the main goal.” – Gerd Glaser, Director, Platform Partnerships
There will be much more information coming about this in the future and for a fuller picture, the presentations and recordings are in Sales Club
New products need new markets!
Our Head of Marketing, Nick Stein then presented the marketing opportunities that are available to our resellers.
This including going through the marketing successes and the upcoming opportunities. These will be available in the co-marketing guide in sales club.
The big reveal
We already revealed the CI HUB Connector Corporate but now was the time for something we have kept under wraps…CI HUB Drive!!!
This was presented by our new Product Manager, Stephane Klein live from Australia, yes we do remote work from anywhere on the globe, and let’s just say, the response from those in attendance, was like a Beyonce concert, the phones were out, recording the whole presentation.
Two new products, untold possibilities
Next we had Colin Nimz, presenting our sales tips. We have been working closer with our reseller to identify the levers available to really push adaptation of CI HUB Connector. This is to benefit all parties involved, Reseller, User, and CI HUB.
He discussed various tactics and followed by showing all the templates, documents etc that are available in Sales Club to help increase your sales.
Dinner at the Gate
In the glow of the Brandenburg gate, we enjoyed a dinner which was filled with laughter, stories, fantastic food, with drinks to match. It is safe to say that a great time was had by all and the evening ended in front of a fireplace with a fantastic cocktail.
Day 2 – The tech behind the products
After showing the products and how we can market and sell together, it was time to look under the hood of the products and see what is going on.
Philipp Händler, Head of Integration Development, walked us through the improvements and features that have been added recently, as well as the processes on the integrations, maintenance and onboarding.
He then followed this up by a deeper dive in to the updates and the technical features, with a focus on both the new products.
The new product line
In the very short future, the CI HUB product line will be increasing to 3 separate products.
The product lines will be:
- CI HUB Connector Pro – CI HUB Connector as you currently know it
- CI HUB Connector Corporate – Just the most important features for casual users and with some AI inspiration included
- CI HUB Drive – The desktop access to your Digital storage, DAM, Cloud storage etc.
We are currently looking for beta testers for the new products and you can sign up here
To see the full presentations, please register for Sales Club
Watch the Video with some Impressions and Highlights
See what Andreas Michalski, CEO & Founder of CI HUB says about the Event
