Cliplister Connector

Level: Extended


A single cloud platform to create value from any assets. Any channel, any device.

Cliplister Brand Channel was created to empower you to organise and create value from all your digital assets.

Fast, secure sharing is integral to the DNA of Brand Channel. Authorised partners can be activated to use your Brand Channel platform, but you retain 100% control over what they see and how they can use it. The platform lives entirely in the cloud so the moment you approve an asset for your partner, it’s live in their marketing activity.

Version control is massively simplified as you only need to store the master asset. Brand Channel’s proprietary Dynamic Imaging technology enables customised sizes and formats to be downloaded on demand. When our Live Connect API is used, precisely formatted single-use assets are created and securely delivered to connected online stores in milliseconds.

Behind Brand Channel’s partner engagement and dynamic asset distribution, is a full featured, future proof Digital Asset Management system. As well as the standard file types handled by other DAMs, Brand Channel is leading the industry in delivering product videos, and the 3D, 360o, and extended reality formats that are shaping the next generation of immersive customer experiences.


Cliplister Connector

Brand Channel is offered as Software-as- a-Service through the cloud, making your assets highly available to the partners at all times. Scale your asset library on- demand with no dependency on your on-premises IT infrastructure. Backup and system maintenance is all part of the service.

Organise all of your Assets
Brand Channel enables you to save images, videos, 3D, 360-degree, VR, PDFs, and in fact almost any file format you choose to upload. Your assets can be organised into a multi-level folder structure that you can create tailored precisely to your requirements. Assets can also be assigned to one or many categories, and individually added to collections that you curate for sharing. Embargo dates can be set for each asset so it is only available when the brand needs it to be.

Quality Assurance Workflows
Customised workflows can be configured to follow your own approval process requirements including verifying asset quality, preventing duplication, and ensuring that all mandatory metadata
is complete.

Dynamic Imaging
Only one high-resolution master image needs to be uploaded in Brand Channel. From this single asset you can create an infinite number of variations. Individual images and image collections are resized and converted to other file types at the point of download. You can create presets to save hours (or days) of manual re-formatting work.

Video Transcoding
Like images, only the highest quality master video needs to be stored. The video can be downloaded in different sizes and formats, or a player embed code that includes the playback settings created and shared

Global Network
Cliplister’s Multi-CDN Content Delivery Network powers high performance asset delivery, with the security of redundant capacity across multiple networks. Our open architecture brings other premium Content Delivery Network providers across the globe into your reach, providing partners and endpoints with appropriate asset formats, targeted by region or category.

Privacy and Security
We adhere to the highest IT security standards. All brand data is stored in ISO 27001 certified data centers in Europe, and in compliance with EU-GDPR data protection regulation. Licence owners have complete control over who has access to their brand’s assets.

Enterprise Artificial / Intelligence Workflows
Use Brand Channel’s machine learning engine to train custom models to recognise the content within images and set metadata values, or push into appropriate automated or manual workflows accordingly.

Powerful User Management
The user management is built to work inside and out of your organisation, so that your partners can log directly into your Brand Channel from anywhere worldwide. Permissions for preset
user roles can be custom defined with extreme granularity. Users can be assigned these roles and access to specific groups. Groups can be used to control access to specific sets of assets by traditional folder hierarchy, or by asset category, or any combination of the two.

Each asset includes comprehensive set of metadata. Metadata can be added and modified per asset, or added in bulk via a csv upload. Image recognition automatically creates additional metadata tags based on the actual picture content. Asset titles and descriptions can be stored in multiple languages and keyword translations can be generated with a single click. Article numbers and EANs connect the assets to your product inventory for automated distribution via Live Connect.

Advanced Asset Search
Brand Channel offers both a basic and advanced search function. The basic search will return results from titles, keywords and categories. The advanced search enables detailed multi- line queries of asset parameters and metadata through a clear, easy-to-use interface.

Asset Analytics
Discover where, when and how your brand assets are performing through the analytics control panel, and regular reports to your email inbox.

Adding Assets
Brands and their partners can add assets as a single file upload, a bulk import or via an API integration with your existing DAM, PIM or MAM system. Only the high-resolution master asset is required. All subsequent versioning is handled by Cliplister’s Dynamic Imaging technology. Assets are verified through a custom pre- processor on upload, then immediately available for use.

Download links mean your employees and partners can share nominated assets with no log-in credentials required. Links to the assets are created with specific parameters for that sharing instance. Unlike many other file-sharing services, Brand Channel has no restriction on download files sizes.

Full integration
Use Rest API to integrate Brand Channel into your own systems or use our bespoke Photoshop integration.

We make it easy for you to organise photos, videos, 360o, 3D. Our skinnable asset viewer technology makes the touchpoint for the customer equally simple by displaying all the media types through the same window. The Cliplister viewer offers an interface that is feature- rich, skinnable, and interactive, or you can alternatively integrate the view invisibly onto the product page.

Live Connect
For the ultimate dynamic asset distribution, the customer touchpoint is connected via URL to the asset in Brand Channel. The moment a customer views a product, our image server creates a precisely optimised, single-use image, and delivers it to the target browser or device at unrivalled speed. The customer experience is optimised, and your assets remain secure as only a link to the image has been provided. Change the image at the source and it will instantaneously update worldwide. The brand or licence owner retains ownership of the asset and complete control over where it is published.

Partner Activation
Cliplister enables you to share assets through your partner channel while retaining instantaneous control over who can use them. Our support team
at Cliplister will work directly with your partners to ensure a seamless fulfilment of assets to your distributor network.


To use the CI HUB Connector to connect to one of the offered third party systems, you may need a login/user account with the selected system. The availability and/or the right to connect to the third-party system is not part of the CI HUB Connector or the CI HUB Services. To use the third party system there may be additional cost and/or agreements with the provider of the third party system needed. CI HUB reserves the right to remove third party system from the list of avail. systems or add new third party systems at any time and without notice. To use CI HUB Connector, a full connection to the Internet is required at all times.

To learn more about Cliplister visit cliplister.com

Get direct access to all your assets with CI HUB!

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